The State of Gig Economy in Louisiana. Statistics and Trends [2022]

The sales and receipts from the gig work in Louisiana have increased over 23% in the last decade. Read along to get more insights on the trends for the rise of the freelance, independent and gig work in Louisiana.
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Updated Dec 8, 2022

The rise of the industrial economy in the 70s had the working population in Louisiana strive to get a full time job with an employer and show up for work. It has been the norm for decades, but if we study the shift in employment statistics closely, there is a big revolution in the making.

The working population in Louisiana is currently witnessing a post-industrial shift into a self dependent economy. Gen Z doesn’t want to fit in the industrial complex and look for flexibility and satisfaction in their job. 

How big is the gig economy workforce in Louisiana?

30% of the small business workforce in Louisiana work as independent workers.

Comparative analysis of gig economy and employment datasets for small businesses suggest a dramatic shift in how working population in Louisiana work: 30% of the small business workforce work as independent workers. In Louisiana there are 392,105 self employed gig workers ( freelancers and contractors ) compared to 905,726 salaried employees in small business payroll ( firms with less than 500 employees).

The gig economy workforce of self employed independent contractors, freelancers, also identified as non employer firms are becoming an important factor in Louisiana. As per the current 2019 NES ( released on June 30, 2022) there are 392,105 gig businesses in Louisiana, up from 340,627 in 2010. 

Year No. of gig workers Receipts ($billion)
2010 340,627 14
2011 336,328 13
2012 345,755 15
2013 348,367 15
2014 357,815 16
2015 358,223 15
2016 368,735 16
2017 378,493 16
2018 385,074 17
2019 392,105 17
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This increase in the gig worker population can be safely related to increase in employment opportunities created by the rise of online platforms such as Uber, Lyft, Airbnb, TaskRabbit.

Which industries contribute the most to the gig economy in Louisiana?

The sector " Other Services (except Public Administration) " contributed the most whereas the lowest contribution came from Utilities sector.

We aim to look at the distribution of gig economy workforce across broad 17 industry levels as defined under NAICS. As per the current 2019 NES ( released on June 30, 2022), there are 1 sectors with more than 50,000 gig workers. The sector " Other Services (except Public Administration) " contributed the most with the number of gig workers as 51,700. The lowest contributor to the gig economy was the Utilities sector with just 194 gig workers across Louisiana. The number of gig "businesses" according to the respective industry sectors is exhibited in the table below.

Exhibit 1


Industry Gig workers in 2010 Gig workers in 2019 Growth Growth (%)
Transportation and Warehousing 15,723 31,252 15,529 99
Administrative and Support and Waste Management and Remediation Services 37,009 47,951 10,942 30
Health Care and Social Assistance 28,919 37,013 8,094 28
Real Estate and Rental and Leasing 30,647 37,875 7,228 24
Professional, Scientific, and Technical Services 37,229 43,323 6,094 16
Arts, Entertainment, and Recreation 13,187 18,222 5,035 38
Retail Trade 23,308 27,227 3,919 17
Educational Services 6,617 9,980 3,363 51
Accommodation and Food Services 7,438 9,855 2,417 32
Construction 40,491 41,816 1,325 3
Manufacturing 4,037 4,699 662 16
Information 2,981 3,614 633 21
Finance and Insurance 9,889 10,141 252 3
Wholesale Trade 4,205 4,306 101 2
Utilities 260 194 -66 -25
Mining, Quarrying, and Oil and Gas Extraction 6,369 4,415 -1,954 -31
Other Services (except Public Administration) 61,451 51,700 -9,751 -16
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The next important thing to analyze is change in the gig economy workforce across different industries over the last decade. This analysis will help us determine the true drivers in the rise of gig economy in Louisiana. Analysis of the data suggests that the biggest driver in the gig economy across Louisiana is the Transportation and Warehousingsector. The number of gig workers increased by 99% from 15,723 in 2010, increasing to 31,252 in the data from the current reference year NES 2019. 

For the same time period, the biggest loss of 9,751 was witnessed in the Other Services (except Public Administration) sector. The overall decline in this sector over the last decade was at 16%, witnessing a decrease to 51,700 ( in 2019 ) from 61,451 ( in 2010).

The change in the number of gig "businesses" according to the respective industry sectors over the data analysis of last 10 reference years in NES is exhibited in the table below.


County Gig workers in 2012 Gig workers in 2019 Growth Growth (%)
Orleans Parish 33,085 41,521 8,436 25
Jefferson Parish 39,617 46,954 7,337 19
St. Tammany Parish 22,076 26,927 4,851 22
East Baton Rouge Parish 36,695 40,618 3,923 11
Lafayette Parish 21,782 25,113 3,331 15
Ascension Parish 7,702 9,685 1,983 26
Tangipahoa Parish 9,221 11,167 1,946 21
Caddo Parish 19,396 21,253 1,857 10
Bossier Parish 7,790 9,444 1,654 21
Livingston Parish 8,926 10,430 1,504 17
Calcasieu Parish 12,198 13,577 1,379 11
St. Bernard Parish 3,061 4,141 1,080 35
Terrebonne Parish 7,639 8,326 687 9
Lafourche Parish 6,603 7,163 560 8
Ouachita Parish 12,109 12,554 445 4
Rapides Parish 7,811 8,231 420 5
Lincoln Parish 2,721 3,127 406 15
De Soto Parish 1,798 2,203 405 23
Vermilion Parish 4,249 4,645 396 9
Acadia Parish 4,161 4,535 374 9
St. Landry Parish 5,536 5,909 373 7
St. Martin Parish 4,273 4,627 354 8
West Baton Rouge Parish 1,649 2,002 353 21
Natchitoches Parish 2,263 2,515 252 11
Beauregard Parish 1,854 2,105 251 14
St. Charles Parish 3,985 4,202 217 5
Jefferson Davis Parish 1,730 1,915 185 11
Richland Parish 1,331 1,511 180 14
East Feliciana Parish 1,303 1,462 159 12
Caldwell Parish 572 721 149 26
St. Helena Parish 807 951 144 18
Plaquemines Parish 2,315 2,441 126 5
Washington Parish 3,084 3,209 125 4
Allen Parish 1,061 1,170 109 10
La Salle Parish 831 939 108 13
Union Parish 1,451 1,558 107 7
Franklin Parish 1,324 1,428 104 8
Avoyelles Parish 2,349 2,452 103 4
West Feliciana Parish 742 845 103 14
Assumption Parish 1,499 1,596 97 6
Iberville Parish 2,237 2,332 95 4
Vernon Parish 2,036 2,131 95 5
Pointe Coupee Parish 1,497 1,585 88 6
Evangeline Parish 1,577 1,662 85 5
Grant Parish 1,045 1,111 66 6
Jackson Parish 833 866 33 4
St. John the Baptist Parish 3,287 3,309 22 1
Cameron Parish 641 654 13 2
Concordia Parish 1,168 1,175 7 1
Tensas Parish 337 342 5 1
West Carroll Parish 648 649 1 0
Sabine Parish 1,382 1,372 -10 -1
East Carroll Parish 389 378 -11 -3
Claiborne Parish 799 786 -13 -2
Winn Parish 696 682 -14 -2
St. Mary Parish 3,816 3,800 -16 0
Morehouse Parish 1,740 1,712 -28 -2
Madison Parish 706 672 -34 -5
Catahoula Parish 657 612 -45 -7
Iberia Parish 6,120 6,056 -64 -1
Bienville Parish 851 785 -66 -8
St. James Parish 1,347 1,224 -123 -9
Red River Parish 620 492 -128 -21
Webster Parish 2,727 2,546 -181 -7
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Which counties contribute the most to the gig economy in Louisiana?

The top 5 counties have 46.20% of the entire 392,105 gig workforce

Looking at the county distribution for the gig economy workers across Louisiana, the top 5 counties have 46.20% of the entire 392,105 gig workforce.

On the other hand the lowest contributing locations contribute approximately 0.63% of the state level gig workforce with 2,473 gig workers in total among them.


As expected, the top counties with the most number of gig workers are also the counties with the highest growth percentage of gig workers over the last decade. The best growth achieved is by Orleans Parish county, where the number of gig workers increased 25% from being 33,085 in 2016 to 41,521 in 2019 ( the latest reference year for NES as per the release on Jun 30 2022).


Growth in gig economy across all of the counties in Louisiana over the last decade

Who does gig work and what are the demographic profile of gig economy workers in Louisiana?

Across Louisiana, the number of male workers in gig economy stood at 197,000 compared to 170,000 female workers

Across Louisiana, the gig work runs through every demographic profile criteria. As some of the the gigs such as delivering packages, food, driving passengers have low entry barriers work has a low barrier to start with, a lot of younger and population that is not economically established tend to take up these gigs more than the rest of population.

To get more details, we analyzed the most current Nonemployer Statistics by Demographics. We found that across Louisiana, the number of male workers in gig economy stood at 197,000 compared to 170,000 female workers.


Demographic breakdown of gig economy workers, by gender, in Louisiana

The distribution on the basis of ethnicity was stark and the number of non hispanics in the gig workforce stood at 358,000 compared to 18,500 workers with ethnicity as hispanic.


Demographic breakdown of gig economy workers, by ethnicity, in Louisiana

On the basis of race the number of gig workers from the white population was found to be 260,000 compared to the 103,000 from black and 13,000 asian population.


Demographic breakdown of gig economy workers, by race, in Louisiana


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Neilsberg Research
Neilsberg Research team are data scientists with expertise in processing, analysis and visualization of big data helping small businesses make right decisions.

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