The State of Gig Economy in Nevada. Statistics and Trends [2022]

The sales and receipts from the gig work in Nevada have increased over 53% in the last decade. Read along to get more insights on the trends for the rise of the freelance, independent and gig work in Nevada.
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Updated Dec 12, 2022

The rise of the industrial economy in the 70s had the working population in Nevada strive to get a full time job with an employer and show up for work. It has been the norm for decades, but if we study the shift in employment statistics closely, there is a big revolution in the making.

The working population in Nevada is currently witnessing a post-industrial shift into a self dependent economy. Gen Z doesn’t want to fit in the industrial complex and look for flexibility and satisfaction in their job. 

How big is the gig economy workforce in Nevada?

33% of the small business workforce in Nevada work as independent workers.

Comparative analysis of gig economy and employment datasets for small businesses suggest a dramatic shift in how working population in Nevada work: 33% of the small business workforce work as independent workers. In Nevada there are 260,889 self employed gig workers ( freelancers and contractors ) compared to 540,004 salaried employees in small business payroll ( firms with less than 500 employees).

The gig economy workforce of self employed independent contractors, freelancers, also identified as non employer firms are becoming an important factor in Nevada. As per the current 2019 NES ( released on June 30, 2022) there are 260,889 gig businesses in Nevada, up from 177,181 in 2010. 


Year No. of gig workers Receipts ($billion)
2010 177,181 9
2011 180,711 9
2012 184,246 10
2013 192,044 10
2014 199,538 10
2015 205,980 11
2016 220,786 11
2017 233,007 12
2018 245,381 13
2019 260,889 13
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This increase in the gig worker population can be safely related to increase in employment opportunities created by the rise of online platforms such as Uber, Lyft, Airbnb, TaskRabbit.

Which industries contribute the most to the gig economy in Nevada?

The sector " Transportation and Warehousing " contributed the most whereas the lowest contribution came from Utilities sector.

We aim to look at the distribution of gig economy workforce across broad 17 industry levels as defined under NAICS. As per the current 2019 NES ( released on June 30, 2022), there are 5 sectors with more than 25,000 gig workers. The sector " Transportation and Warehousing " contributed the most with the number of gig workers as 37,349. The lowest contributor to the gig economy was the Utilities sector with just 108 gig workers across Nevada. The number of gig "businesses" according to the respective industry sectors is exhibited in the table below.

Exhibit 1


Industry Gig workers in 2010 Gig workers in 2019 Growth Growth (%)
Transportation and Warehousing 5,199 37,349 32,150 618
Professional, Scientific, and Technical Services 26,879 36,852 9,973 37
Administrative and Support and Waste Management and Remediation Services 15,157 22,384 7,227 48
Retail Trade 14,959 21,334 6,375 43
Health Care and Social Assistance 12,309 18,433 6,124 50
Arts, Entertainment, and Recreation 13,615 19,080 5,465 40
Real Estate and Rental and Leasing 27,806 31,569 3,763 14
Construction 10,536 14,221 3,685 35
Educational Services 3,008 5,796 2,788 93
Accommodation and Food Services 2,166 4,604 2,438 113
Other Services (except Public Administration) 27,789 28,963 1,174 4
Manufacturing 2,014 2,948 934 46
Information 3,094 3,967 873 28
Wholesale Trade 3,278 3,760 482 15
Finance and Insurance 8,216 8,324 108 1
Utilities 93 108 15 16
Mining, Quarrying, and Oil and Gas Extraction 412 342 -70 -17
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The next important thing to analyze is change in the gig economy workforce across different industries over the last decade. This analysis will help us determine the true drivers in the rise of gig economy in Nevada. Analysis of the data suggests that the biggest driver in the gig economy across Nevada is the Transportation and Warehousingsector. The number of gig workers increased by 618% from 5,199 in 2010, increasing to 37,349 in the data from the current reference year NES 2019. 

For the same time period, the biggest loss of 70 was witnessed in the Mining, Quarrying, and Oil and Gas Extraction sector. The overall decline in this sector over the last decade was at 17%, witnessing a decrease to 342 ( in 2019 ) from 412 ( in 2010).

The change in the number of gig "businesses" according to the respective industry sectors over the data analysis of last 10 reference years in NES is exhibited in the table below.


County Gig workers in 2012 Gig workers in 2019 Growth Growth (%)
Clark 134,628 203,116 68,488 51
Washoe 28,742 35,225 6,483 23
Nye 2,193 2,713 520 24
Douglas 4,977 5,477 500 10
Elko 2,254 2,581 327 15
Lyon 2,540 2,851 311 12
Churchill 1,178 1,271 93 8
Storey 260 332 72 28
Lincoln 271 312 41 15
Pershing 215 242 27 13
Humboldt 824 847 23 3
Eureka 124 127 3 2
Esmeralda 75 64 -11 -15
Lander 263 241 -22 -8
Mineral 188 164 -24 -13
White Pine 512 472 -40 -8
Carson City 5,002 4,854 -148 -3
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Which counties contribute the most to the gig economy in Nevada?

The top 5 counties have 96.41% of the entire 260,889 gig workforce

Looking at the county distribution for the gig economy workers across Nevada, the top 5 counties have 96.41% of the entire 260,889 gig workforce.

On the other hand the lowest contributing locations contribute approximately 0.32% of the state level gig workforce with 838 gig workers in total among them.


As expected, the top counties with the most number of gig workers are also the counties with the highest growth percentage of gig workers over the last decade. The best growth achieved is by Clark county, where the number of gig workers increased 51% from being 134,628 in 2016 to 203,116 in 2019 ( the latest reference year for NES as per the release on Jun 30 2022).


Growth in gig economy across all of the counties in Nevada over the last decade

Who does gig work and what are the demographic profile of gig economy workers in Nevada?

Across Nevada, the number of male workers in gig economy stood at 126,000 compared to 102,000 female workers

Across Nevada, the gig work runs through every demographic profile criteria. As some of the the gigs such as delivering packages, food, driving passengers have low entry barriers work has a low barrier to start with, a lot of younger and population that is not economically established tend to take up these gigs more than the rest of population.

To get more details, we analyzed the most current Nonemployer Statistics by Demographics. We found that across Nevada, the number of male workers in gig economy stood at 126,000 compared to 102,000 female workers.


Demographic breakdown of gig economy workers, by gender, in Nevada

The distribution on the basis of ethnicity was stark and the number of non hispanics in the gig workforce stood at 186,000 compared to 48,000 workers with ethnicity as hispanic.


Demographic breakdown of gig economy workers, by ethnicity, in Nevada

On the basis of race the number of gig workers from the white population was found to be 177,000 compared to the 25,500 from black and 29,500 asian population.


Demographic breakdown of gig economy workers, by race, in Nevada


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Neilsberg Research
Neilsberg Research team are data scientists with expertise in processing, analysis and visualization of big data helping small businesses make right decisions.

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