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Marshalltown, IA
Key Indicators
A quick look at key numbers
Population
27,626
Source: U.S. Census Bureau American Community Survey (ACS) 2020-2024 5-Year Estimates
Median Age
35.7
years ∙ half population younger than 35.7, half older
Diversity Index
58.6%
chance two random people differ in race and ethnicity
Nativity
20.1%
foreign-born population
Geographic Context
Location, size, and surroundings
About
Marshalltown is a city within Marshall County, Iowa, United States.
Co-ordinates
DEC42.034300° N, 92.906266° W
DMS42° 02′ 03.48″ N, 92° 54′ 22.56″ W
Population Density & area
1,439/sq mi
(555.9/km²)
Demographics & Living
Who lives here, how households are formed, and community composition
Population Composition
Key characteristics of the population
Sex Distribution
50.7%
male
Male
50.7%
Female
49.3%
males per 100 females
Marshalltown
102.8
Marshall County
102.7
Iowa
100.6
Nativity
20.1%
foreign-born population
% Foreign-born
Marshalltown
20.1%
Marshall County
14.6%
Iowa
5.9%
Age Distribution
How the population is spread across age groups
Median Age
35.7
years ∙ half population younger than 35.7, half older
Dependency ratio
77
dependents per 100 working-age adults
Marshalltown
77
Marshall County
77.2
Iowa
69.6
AGE DISTRIBUTION
Distribution of age group
Median age
| Marshalltown | Marshall County | Iowa | |
|---|---|---|---|
| Age Group | |||
| Children (Under 18) | 27% | 25.4% | 22.9% |
| Working age (18-64) | 56.5% | 56.4% | 59% |
| Senior (65+) | 16.5% | 18.2% | 18.1% |
| Dependency ratio | |||
| Total dependency ratio | 77 | 77.2 | 69.6 |
| Child dependency ratio | 47.8 | 44.9 | 38.8 |
| Old-age dependency ratio | 29.2 | 32.3 | 30.7 |
Racial & Ethnic Composition
Racial and ethnic makeup and how it compares
Race & Ethnicity
Note: White, Black, and Asian refer to individuals belonging to a single race and not of Hispanic origin. Hispanics may be of any race.
Diversity Index
58.6%
chance two random people differ in race and ethnicity
Marshalltown
58.6%
Marshall County
50.1%
Iowa
31.4%
Note: The Diversity Index (DI), based on the Blau Index, measures the probability that two randomly selected individuals differ in race and ethnicity. Values range from 0 (no diversity) to 1 (high diversity) and are shown as percentages.
RACIAL & ETHNIC COMPOSITION
Race & Ethnicity
Percentage of Marshalltown population
| Marshalltown | Marshall County | Iowa | |
|---|---|---|---|
| Hispanic or Latino | 34.2% | 24.6% | 7.3% |
| Mexican | 29.7% | 21.2% | 5% |
| Puerto Rican | 0.6% | 0.4% | 0.3% |
| Cuban | 0.3% | 0.2% | 0.1% |
| Other Hispanic / Latino | 3.6% | 2.9% | 1.8% |
| Not Hispanic or Latino | 65.8% | 75.4% | 92.7% |
| One race | 61.8% | 72.2% | 89.2% |
| White | 54.1% | 66% | 82.3% |
| Black or African American | 2.1% | 1.6% | 3.8% |
| American Indian and Alaska Native | 0.3% | 0.2% | 0.2% |
| Asian | 4.9% | 4.1% | 2.5% |
| Native Hawaiian and Other Pacific Islander | 0% | 0% | 0.2% |
| Some Other Race | 0.5% | 0.4% | 0.3% |
| Two or more races (Multiracial) | 4% | 3.2% | 3.5% |
Household & Families Composition
Household size, type, and family structure
Household structure
60.9%
family
Family
60.9%
Non family
39.1%
% family households
Marshalltown
60.9%
Marshall County
63.2%
Iowa
61.6%
Average household size
2.62
persons per household
Household & Family COMPOSITION
Households
Percentage of Marshalltown population
| Marshalltown | Marshall County | Iowa | |
|---|---|---|---|
| Total households | 10,135 | 15,496 | 1,315,707 |
| Average houshold size | 2.62 | 2.51 | 2.36 |
| Family households | 6,171 | 9,801 | 809,836 |
| Average family size | 3.42 | 3.18 | 2.98 |
| Married couple family | 4,831 | 7,898 | 635,347 |
| Other families | 1,340 | 1,903 | 174,489 |
| Male householder | 471 | 766 | 56,457 |
| Female householder | 869 | 1,137 | 118,032 |
| Non-family households | 3,964 | 5,695 | 505,871 |
| One-person households | 3,068 | 4,570 | 406,436 |
| Male householder | 1,260 | 2,161 | 193,582 |
| Senior (65+) living alone | 381 | 651 | 58,028 |
| Female householder | 1,808 | 2,409 | 212,854 |
| Senior (65+) living alone | 996 | 1,429 | 111,645 |
| Other living arrangements | 896 | 1,125 | 99,435 |
Housing Profile
Housing stock, ownership, rentals, and cost burdens
Total housing units
11,046
housing units
Marshalltown
11,046
Marshall County
16,937
Iowa
1,437,699
Occupancy status
91.8%
occupied
Occupied
91.8%
Vacant
8.2%
vacancy rate
Marshalltown
8.2%
Marshall County
8.5%
Iowa
8.5%
Housing Characteristics
How the housing supply is structured and used
Types of Housing unit
75.1%
Single family houses
Median Year Built
1959
Half of houses were built before 1959, and half after.
Note: Median year built reflects occupied units only; distribution includes all units.
Housing Characteristics
Units, rooms & bedrooms
Physical characteristics of housing units
| Marshalltown | Marshall County | Iowa | |
|---|---|---|---|
| Rooms per unit | |||
| Median rooms | 5.4 | 5.7 | 5.9 |
| 1–3 rooms | 12.3% | 9.7% | 11.8% |
| 4–6 rooms | 54.9% | 51.8% | 47.4% |
| 7+ rooms | 32.8% | 38.4% | 40.7% |
| Bedrooms | |||
| No bedroom / studio | 0.5% | 0.6% | 1.7% |
| 1 bedroom | 11.4% | 9.1% | 9.2% |
| 2 bedrooms | 30.3% | 26.9% | 27% |
| 3 bedrooms | 39.7% | 41.3% | 37.3% |
| 4+ bedrooms | 18.1% | 22.1% | 24.7% |
| At a glance | |||
| Median year built | 1959 | 1959 | 1972 |
| Total housing units | 11,046 | 16,937 | 1,437,699 |
Occupancy Profile
Who is inside and how they use it
Homeownership
68.8%
owners
Renter-occupied
31.2%
Owner-occupied
68.8%
homeownership rate
Marshalltown
68.8%
Marshall County
75%
Iowa
71.7%
Average household size
2.74
Owner-occupied
2.34
Renter-occupied
owner-occupied average size
Marshalltown
2.74
Marshall County
2.6
Iowa
2.5
Housing Characteristics
Occupied unit characteristics
Tenure, crowding, and utilities
| Marshalltown | Marshall County | Iowa | |
|---|---|---|---|
| Total occupied units | 10,135 | 15,496 | 1,315,707 |
| Year moved in | |||
| 2020 or later | 25.4% | 21.8% | 24.3% |
| 2010 to 2019 | 41.2% | 39.7% | 38.7% |
| 2000 to 2009 | 15% | 16.4% | 16.4% |
| 1999 or earlier | 18.5% | 22.1% | 20.7% |
| Occupants per room | |||
| 1.00 or fewer | 94.7% | 96.3% | 98.4% |
| 1.01 to 1.50 | 4% | 2.8% | 1.1% |
| 1.51 or more | 1.2% | 0.9% | 0.5% |
| Vehicles availability | |||
| No vehicles | 7.2% | 5.5% | 5.4% |
| 1 vehicle | 33.4% | 29.5% | 30.5% |
| 2 vehicles | 35.7% | 35.1% | 37.8% |
| 3 or more vehicles | 23.7% | 29.9% | 26.3% |
| House heating fuel used | |||
| Gas | 72.4% | 75.8% | 72.8% |
| Electricity | 26% | 21.8% | 24.4% |
| Solar | 0% | 0.1% | 0.1% |
| Fuel oil, kerosene etc | 0% | 0.1% | 0.3% |
| All other fuels | 1.1% | 1.6% | 1.8% |
| No fuel used | 0.6% | 0.5% | 0.6% |
| Selected characteristics | |||
| Lacking complete plumbing | 0.3% | 0.2% | 0.3% |
| Lacking complete kitchen | 0.4% | 0.3% | 0.8% |
| No telephone service available | 1.9% | 1.3% | 0.8% |
Housing Value
What owner-occupied units are worth
Median home value
$127,700
owner-occupied units
Housing Cost Burden
22.2%
of homeowners with a mortgage are cost-burdened
Note: Households spending 30% or more of their income on housing costs are considered cost-burdened.
Financial characteristics
Property value and housing costs
Tenure, crowding, and utilities
| Marshalltown | Marshall County | Iowa | |
|---|---|---|---|
| Property value | |||
| Median Value | $127,700 | $145,500 | $208,000 |
| Under $100,000 | 35.8% | 30% | 17.8% |
| $100,000 - $200,000 | 42% | 40% | 30% |
| $200,000 - $300,000 | 13.9% | 15.8% | 23.1% |
| $300,000 - $500,000 | 6.8% | 11.2% | 21.3% |
| $500,000 - $1,000,000 | 0.9% | 2.3% | 6.8% |
| $1,000,000 and more | 0.5% | 0.6% | 1.1% |
| Owner-occupied households | |||
| With a mortgage | 54% | 54.9% | 59.4% |
| Without a mortgage | 46% | 45.1% | 40.6% |
| Median monthly owner costs | |||
| With a mortgage | $1,287 | $1,332 | $1,533 |
| Without a mortgage | $577 | $579 | $616 |
| Gross rent | |||
| Median rent | $891 | $885 | $972 |
Education Profile
How educated is the community and how education pays off
Adults with a college degree
20.9%
of adults 25+ with a bachelor's degree or higher
Marshalltown
20.9%
Marshall County
22.6%
Iowa
31.4%
Adults without a high school diploma
18.3%
of adults (25+) without a high school diploma
Marshalltown
18.3%
Marshall County
13.1%
Iowa
6.7%
School Enrollment
Who is enrolled in school and at what level
School enrollment
7,027
population (age 3+) enrolled in school
College-going rate (18-24 yr olds)
17.5%
of 18-24-year-olds in college or graduate school
Enrollment & school type
Enrollment levels, college-going rate, and public vs private school split
Population 3+ currently enrolled in a school
| Marshalltown | Marshall County | Iowa | |
|---|---|---|---|
| Total enrolled (age 3+) | 7,027 | 9,416 | 784,322 |
| Nursery / preschool | 4.9% | 5.8% | 6.2% |
| K–12 | 83.2% | 82.7% | 68.4% |
| Kindergarten | 7.5% | 7.3% | 5.2% |
| Elementary: Grades 1–4 | 21.1% | 20.9% | 20.3% |
| Elementary: Grades 5–8 | 26.8% | 26.6% | 21.3% |
| High School: Grades 9–12 | 27.8% | 27.8% | 21.6% |
| College or graduate school | 11.9% | 11.5% | 25.4% |
| College, undergraduate | 9.3% | 9.4% | 20.8% |
| Graduate, professional school | 2.6% | 2.1% | 4.6% |
| College-going rate · 18-24 yr olds | 17.5% | 16.4% | 42.3% |
| School type | |||
| Public school | 88.4% | 88.1% | 84.4% |
| Private school | 11.6% | 11.9% | 15.6% |
Education Attainment by Level & Gender
What is the highest level of education completed among adults
Education attainment
17,501
population 25 years and over
Attainment by gender
Male vs Female
Adults (25+) · Share within each education level
Educational Attainment Overview
Distribution and key education attainment rates for adults (25+)
Highest credential completed · adults 25+
| Marshalltown | Marshall County | Iowa | |
|---|---|---|---|
| Population (25+) | 17,501 | 26,501 | 2,154,149 |
| Less than 9th grade | 11.3% | 7.7% | 2.7% |
| 9th–12th, no diploma | 7% | 5.4% | 4% |
| High school diploma or GED | 31.2% | 33.4% | 30% |
| Some college, no degree | 19.2% | 19.7% | 19.7% |
| Associate's degree | 10.5% | 11.3% | 12.1% |
| Bachelor's degree or higher | 20.9% | 22.6% | 31.4% |
| Bachelor's degree | 13.3% | 15.1% | 20.9% |
| Graduate or professional | 7.5% | 7.4% | 10.5% |
| High School or higher | 81.8% | 86.9% | 93.3% |
Earnings by education level
percentage as applicable
Median Earnings
$42,292
Median earnings for adults 25+, by level
Poverty Rate
5%
for ages 25+, with bachelors degree or higher
Outcomes by Education Level
Earnings and poverty rates across education levels (25+)
Adults 25+
| Marshalltown | Marshall County | Iowa | |
|---|---|---|---|
| Median earnings | |||
| Population 25+, with earnings | $42,292 | $44,300 | $51,106 |
| Less than high school graduate | $40,134 | $39,359 | $35,996 |
| High school graduate (includes equivalency) | $40,877 | $41,685 | $41,528 |
| Some college or associate's degree | $42,887 | $44,155 | $47,635 |
| Bachelor's degree | $49,671 | $57,240 | $62,744 |
| Graduate or professional degree | $66,643 | $66,983 | $80,022 |
| Poverty rates | |||
| Less than high school graduate | 18.8% | 18.7% | 21.5% |
| High school graduate (includes equivalency) | 14.1% | 10.7% | 12.4% |
| Some college or associate's degree | 9.2% | 7.6% | 8.1% |
| Bachelor's degree or higher | 5% | 3.3% | 3.8% |
About Neilsberg Research
Neilsberg Research team are data scientists with expertise in processing, analysis and visualization of big data helping small businesses make right decisions.
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