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New Ulm, MN
Key Indicators
A quick look at key numbers
Population
14,056
Source: U.S. Census Bureau American Community Survey (ACS) 2020-2024 5-Year Estimates
Median Age
39.3
years ∙ half population younger than 39.3, half older
Diversity Index
12.3%
chance two random people differ in race and ethnicity
Nativity
2.4%
foreign-born population
Geographic Context
Location, size, and surroundings
About
New Ulm is a city within Brown County, Minnesota, United States.
Co-ordinates
DEC44.312067° N, 94.468896° W
DMS44° 18′ 43.44″ N, 94° 28′ 08.03″ W
Population Density & area
1,378/sq mi
(534.4/km²)
Demographics & Living
Who lives here, how households are formed, and community composition
Population Composition
Key characteristics of the population
Sex Distribution
49.2%
male
Male
49.2%
Female
50.8%
males per 100 females
New Ulm
96.9
Brown County
100.8
Minnesota
100.4
Nativity
2.4%
foreign-born population
% Foreign-born
New Ulm
2.4%
Brown County
2.9%
Minnesota
8.7%
Age Distribution
How the population is spread across age groups
Median Age
39.3
years ∙ half population younger than 39.3, half older
Dependency ratio
72
dependents per 100 working-age adults
New Ulm
72
Brown County
78.8
Minnesota
67.1
AGE DISTRIBUTION
Distribution of age group
Median age
| New Ulm | Brown County | Minnesota | |
|---|---|---|---|
| Age Group | |||
| Children (Under 18) | 21.4% | 21.9% | 22.9% |
| Working age (18-64) | 58.2% | 55.9% | 59.8% |
| Senior (65+) | 20.4% | 22.2% | 17.3% |
| Dependency ratio | |||
| Total dependency ratio | 72 | 78.8 | 67.1 |
| Child dependency ratio | 36.9 | 39.1 | 38.2 |
| Old-age dependency ratio | 35.1 | 39.7 | 28.9 |
Racial & Ethnic Composition
Racial and ethnic makeup and how it compares
Race & Ethnicity
Note: White, Black, and Asian refer to individuals belonging to a single race and not of Hispanic origin. Hispanics may be of any race.
Diversity Index
12.3%
chance two random people differ in race and ethnicity
New Ulm
12.3%
Brown County
16.2%
Minnesota
41%
Note: The Diversity Index (DI), based on the Blau Index, measures the probability that two randomly selected individuals differ in race and ethnicity. Values range from 0 (no diversity) to 1 (high diversity) and are shown as percentages.
RACIAL & ETHNIC COMPOSITION
Race & Ethnicity
Percentage of New Ulm population
| New Ulm | Brown County | Minnesota | |
|---|---|---|---|
| Hispanic or Latino | 3.3% | 5.1% | 6.4% |
| Mexican | 2.5% | 4.3% | 3.9% |
| Puerto Rican | 0.5% | 0.3% | 0.3% |
| Cuban | 0.1% | 0.1% | 0.1% |
| Other Hispanic / Latino | 0.3% | 0.5% | 2% |
| Not Hispanic or Latino | 96.7% | 94.9% | 93.6% |
| One race | 95.8% | 93.5% | 89.1% |
| White | 93.6% | 91.4% | 75.9% |
| Black or African American | 0.8% | 0.9% | 6.9% |
| American Indian and Alaska Native | 0.2% | 0.2% | 0.7% |
| Asian | 0.7% | 0.5% | 5.1% |
| Native Hawaiian and Other Pacific Islander | 0% | 0% | 0% |
| Some Other Race | 0.4% | 0.5% | 0.5% |
| Two or more races (Multiracial) | 0.9% | 1.4% | 4.5% |
Household & Families Composition
Household size, type, and family structure
Household structure
57.3%
family
Family
57.3%
Non family
42.7%
% family households
New Ulm
57.3%
Brown County
61%
Minnesota
62.3%
Average household size
2.15
persons per household
Household & Family COMPOSITION
Households
Percentage of New Ulm population
| New Ulm | Brown County | Minnesota | |
|---|---|---|---|
| Total households | 6,081 | 11,027 | 2,307,955 |
| Average houshold size | 2.15 | 2.23 | 2.43 |
| Family households | 3,482 | 6,726 | 1,438,404 |
| Average family size | 2.82 | 2.87 | 3.04 |
| Married couple family | 2,668 | 5,368 | 1,129,003 |
| Other families | 814 | 1,358 | 309,401 |
| Male householder | 270 | 482 | 102,922 |
| Female householder | 544 | 876 | 206,479 |
| Non-family households | 2,599 | 4,301 | 869,551 |
| One-person households | 2,301 | 3,829 | 686,475 |
| Male householder | 1,024 | 1,933 | 320,418 |
| Senior (65+) living alone | 286 | 640 | 97,557 |
| Female householder | 1,277 | 1,896 | 366,057 |
| Senior (65+) living alone | 739 | 1,144 | 186,557 |
| Other living arrangements | 298 | 472 | 183,076 |
Housing Profile
Housing stock, ownership, rentals, and cost burdens
Total housing units
6,377
housing units
New Ulm
6,377
Brown County
11,827
Minnesota
2,545,030
Occupancy status
95.4%
occupied
Occupied
95.4%
Vacant
4.6%
vacancy rate
New Ulm
4.6%
Brown County
6.8%
Minnesota
9.3%
Housing Characteristics
How the housing supply is structured and used
Types of Housing unit
76.8%
Single family houses
Median Year Built
1967
Half of houses were built before 1967, and half after.
Note: Median year built reflects occupied units only; distribution includes all units.
Housing Characteristics
Units, rooms & bedrooms
Physical characteristics of housing units
| New Ulm | Brown County | Minnesota | |
|---|---|---|---|
| Rooms per unit | |||
| Median rooms | 6.1 | 6.4 | 6.1 |
| 1–3 rooms | 10.7% | 8.6% | 14.9% |
| 4–6 rooms | 46.6% | 43% | 41.4% |
| 7+ rooms | 42.7% | 48.4% | 43.7% |
| Bedrooms | |||
| No bedroom / studio | 0.9% | 1.3% | 2.7% |
| 1 bedroom | 10.2% | 8.6% | 11.4% |
| 2 bedrooms | 24.7% | 23.2% | 24.5% |
| 3 bedrooms | 37.8% | 38.2% | 32.2% |
| 4+ bedrooms | 26.4% | 28.7% | 29.1% |
| At a glance | |||
| Median year built | 1967 | 1963 | 1979 |
| Total housing units | 6,377 | 11,827 | 2,545,030 |
Occupancy Profile
Who is inside and how they use it
Homeownership
75.1%
owners
Renter-occupied
24.9%
Owner-occupied
75.1%
homeownership rate
New Ulm
75.1%
Brown County
78.9%
Minnesota
72.2%
Average household size
2.28
Owner-occupied
1.77
Renter-occupied
owner-occupied average size
New Ulm
2.28
Brown County
2.36
Minnesota
2.59
Housing Characteristics
Occupied unit characteristics
Tenure, crowding, and utilities
| New Ulm | Brown County | Minnesota | |
|---|---|---|---|
| Total occupied units | 6,081 | 11,027 | 2,307,955 |
| Year moved in | |||
| 2020 or later | 18.7% | 16.7% | 23.8% |
| 2010 to 2019 | 44.9% | 38.1% | 38.9% |
| 2000 to 2009 | 14.8% | 16.7% | 16.1% |
| 1999 or earlier | 21.4% | 28.4% | 21.2% |
| Occupants per room | |||
| 1.00 or fewer | 98.3% | 98.8% | 97.7% |
| 1.01 to 1.50 | 1.7% | 1% | 1.5% |
| 1.51 or more | 0% | 0.2% | 0.8% |
| Vehicles availability | |||
| No vehicles | 4.5% | 4.9% | 6.7% |
| 1 vehicle | 37.7% | 31.6% | 30.8% |
| 2 vehicles | 38.6% | 38.5% | 39.5% |
| 3 or more vehicles | 19.1% | 25.1% | 23.1% |
| House heating fuel used | |||
| Gas | 80.8% | 79.8% | 75.9% |
| Electricity | 16.8% | 14.2% | 19.4% |
| Solar | 0% | 0% | 0.1% |
| Fuel oil, kerosene etc | 0.1% | 2.2% | 1.3% |
| All other fuels | 1.7% | 3% | 2.5% |
| No fuel used | 0.6% | 0.7% | 0.9% |
| Selected characteristics | |||
| Lacking complete plumbing | 0% | 0.2% | 0.4% |
| Lacking complete kitchen | 0% | 0.1% | 0.7% |
| No telephone service available | 0.5% | 0.6% | 0.7% |
Housing Value
What owner-occupied units are worth
Median home value
$204,200
owner-occupied units
Housing Cost Burden
13.4%
of homeowners with a mortgage are cost-burdened
Note: Households spending 30% or more of their income on housing costs are considered cost-burdened.
Financial characteristics
Property value and housing costs
Tenure, crowding, and utilities
| New Ulm | Brown County | Minnesota | |
|---|---|---|---|
| Property value | |||
| Median Value | $204,200 | $191,200 | $329,300 |
| Under $100,000 | 10.6% | 16.3% | 7.7% |
| $100,000 - $200,000 | 37.8% | 36% | 13.3% |
| $200,000 - $300,000 | 32.6% | 25.9% | 22.6% |
| $300,000 - $500,000 | 16.1% | 17% | 36.9% |
| $500,000 - $1,000,000 | 2.9% | 4.2% | 17% |
| $1,000,000 and more | 0% | 0.5% | 2.6% |
| Owner-occupied households | |||
| With a mortgage | 55.9% | 52.9% | 64% |
| Without a mortgage | 44.1% | 47.1% | 36% |
| Median monthly owner costs | |||
| With a mortgage | $1,398 | $1,392 | $1,947 |
| Without a mortgage | $568 | $578 | $698 |
| Gross rent | |||
| Median rent | $962 | $890 | $1,280 |
Education Profile
How educated is the community and how education pays off
Adults with a college degree
27.9%
of adults 25+ with a bachelor's degree or higher
New Ulm
27.9%
Brown County
24.5%
Minnesota
39.4%
Adults without a high school diploma
8.2%
of adults (25+) without a high school diploma
New Ulm
8.2%
Brown County
7.2%
Minnesota
6.1%
School Enrollment
Who is enrolled in school and at what level
School enrollment
3,574
population (age 3+) enrolled in school
College-going rate (18-24 yr olds)
50.1%
of 18-24-year-olds in college or graduate school
Enrollment & school type
Enrollment levels, college-going rate, and public vs private school split
Population 3+ currently enrolled in a school
| New Ulm | Brown County | Minnesota | |
|---|---|---|---|
| Total enrolled (age 3+) | 3,574 | 6,052 | 1,385,086 |
| Nursery / preschool | 8% | 7.6% | 6.2% |
| K–12 | 62.5% | 69.7% | 69.9% |
| Kindergarten | 5.1% | 6% | 5.2% |
| Elementary: Grades 1–4 | 17.1% | 20.5% | 20.6% |
| Elementary: Grades 5–8 | 21.6% | 22.3% | 21.7% |
| High School: Grades 9–12 | 18.7% | 20.9% | 22.4% |
| College or graduate school | 29.5% | 22.7% | 23.9% |
| College, undergraduate | 26.2% | 19.8% | 18.8% |
| Graduate, professional school | 3.3% | 2.9% | 5.1% |
| College-going rate · 18-24 yr olds | 50.1% | 41.2% | 39.1% |
| School type | |||
| Public school | 62.8% | 68.4% | 83.3% |
| Private school | 37.2% | 31.6% | 16.7% |
Education Attainment by Level & Gender
What is the highest level of education completed among adults
Education attainment
9,477
population 25 years and over
Attainment by gender
Male vs Female
Adults (25+) · Share within each education level
Educational Attainment Overview
Distribution and key education attainment rates for adults (25+)
Highest credential completed · adults 25+
| New Ulm | Brown County | Minnesota | |
|---|---|---|---|
| Population (25+) | 9,477 | 17,816 | 3,923,744 |
| Less than 9th grade | 3.4% | 2.8% | 2.7% |
| 9th–12th, no diploma | 4.8% | 4.4% | 3.4% |
| High school diploma or GED | 33.2% | 34.5% | 23.3% |
| Some college, no degree | 19.3% | 21.2% | 19.5% |
| Associate's degree | 11.4% | 12.7% | 11.8% |
| Bachelor's degree or higher | 27.9% | 24.5% | 39.4% |
| Bachelor's degree | 17.2% | 16.5% | 25.6% |
| Graduate or professional | 10.8% | 8% | 13.8% |
| High School or higher | 91.9% | 92.8% | 93.9% |
Earnings by education level
percentage as applicable
Median Earnings
$51,332
Median earnings for adults 25+, by level
Poverty Rate
2.1%
for ages 25+, with bachelors degree or higher
Outcomes by Education Level
Earnings and poverty rates across education levels (25+)
Adults 25+
| New Ulm | Brown County | Minnesota | |
|---|---|---|---|
| Median earnings | |||
| Population 25+, with earnings | $51,332 | $50,988 | $58,615 |
| Less than high school graduate | $33,300 | $32,446 | $36,257 |
| High school graduate (includes equivalency) | $47,368 | $44,417 | $42,951 |
| Some college or associate's degree | $46,975 | $48,973 | $51,845 |
| Bachelor's degree | $54,231 | $56,675 | $73,301 |
| Graduate or professional degree | $71,969 | $72,325 | $89,644 |
| Poverty rates | |||
| Less than high school graduate | 28.2% | 26.3% | 23.7% |
| High school graduate (includes equivalency) | 12.6% | 10.4% | 12.3% |
| Some college or associate's degree | 6.6% | 6.6% | 7.8% |
| Bachelor's degree or higher | 2.1% | 2.4% | 3.2% |
About Neilsberg Research
Neilsberg Research team are data scientists with expertise in processing, analysis and visualization of big data helping small businesses make right decisions.
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