Oconto Falls, WI

City in Oconto County, WI, US

By Neilsberg Research

Last updated May 1, 2026

Key Indicators

A quick look at key numbers

Population

3,001

Source: U.S. Census Bureau American Community Survey (ACS) 2020-2024 5-Year Estimates

Median Age

43.2

years ∙ half population younger than 43.2, half older

Diversity Index

12.3%

chance two random people differ in race and ethnicity

Nativity

foreign-born population

99%Native

1% Foreign-born

Geographic Context

Location, size, and surroundings

About

Oconto Falls is a city within Oconto County, Wisconsin, United States.

Location

City in Oconto County, WI, US

Co-ordinates

DEC44.865306° N, 88.136898° W

DMS44° 51′ 55.10″ N, 88° 08′ 12.83″ W

Population Density & area

1,042/sq mi (402.8/km²)

Total Area

3.1 sq mi (8.02 km²)

Land Area

2.88 sq mi (7.45 km²) · 92.9%

Water Area

0.22 sq mi (0.57 km²) · 7.1%

Demographics & Living

Who lives here, how households are formed, and community composition

Population Composition

Key characteristics of the population

Sex Distribution

45.9% male

Male 45.9%

Female 54.1%

males per 100 females

Oconto Falls 84.9

Oconto County 106.8

Wisconsin 100.3

Nativity

foreign-born population

99%Native

1% Foreign-born

% Foreign-born

Oconto Falls 1%

Oconto County 1.1%

Wisconsin 5.2%

Age Distribution

How the population is spread across age groups

Median Age

43.2

years ∙ half population younger than 43.2, half older

Oconto Falls

43.2

Oconto County

47.5

Wisconsin

40.2

Dependency ratio

77.9

dependents per 100 working-age adults

Oconto Falls 77.9

Oconto County 73.4

Wisconsin 66.4

AGE DISTRIBUTION

Distribution of age group

Median age

	Oconto Falls	Oconto County	Wisconsin
Age Group
Children (Under 18)	24.2%	19.7%	21.4%
Working age (18-64)	56.2%	57.6%	60.1%
Senior (65+)	19.6%	22.7%	18.5%
Dependency ratio
Total dependency ratio	77.9	73.4	66.4
Child dependency ratio	43.1	34.1	35.6
Old-age dependency ratio	34.8	39.3	30.8

Racial & Ethnic Composition

Racial and ethnic makeup and how it compares

Race & Ethnicity

White

93.5%

Black

0.3%

Asian

Hispanic

0.3%

Other

5.9%

Note: White, Black, and Asian refer to individuals belonging to a single race and not of Hispanic origin. Hispanics may be of any race.

Diversity Index

12.3%

chance two random people differ in race and ethnicity

Oconto Falls 12.3%

Oconto County 12.8%

Wisconsin 37%

Note: The Diversity Index (DI), based on the Blau Index, measures the probability that two randomly selected individuals differ in race and ethnicity. Values range from 0 (no diversity) to 1 (high diversity) and are shown as percentages.

RACIAL & ETHNIC COMPOSITION

Race & Ethnicity

Percentage of Oconto Falls population

Racial and ethnic composition — Oconto Falls vs Oconto County vs Wisconsin. Source: ACS 2020-2024 5-Year Estimates.
	Oconto Falls	Oconto County	Wisconsin
Hispanic or Latino	0.3%	2.3%	8%
Mexican	0.3%	1.1%	5.4%
Puerto Rican	0%	0.2%	1.1%
Cuban	0%	0%	0.1%
Other Hispanic / Latino	0%	0.9%	1.3%
Not Hispanic or Latino	99.7%	97.7%	92%
One race	94.5%	94.8%	88.3%
White	93.5%	93.3%	78.6%
Black or African American	0.3%	0.1%	5.9%
American Indian and Alaska Native	0.7%	1%	0.5%
Asian	0%	0.2%	2.9%
Native Hawaiian and Other Pacific Islander	0%	0%	0%
Some Other Race	0%	0.1%	0.3%
Two or more races (Multiracial)	5.2%	2.9%	3.7%

Household & Families Composition

Household size, type, and family structure

Household structure

54.5% family

Family 54.5%

Non family 45.5%

% family households

Oconto Falls 54.5%

Oconto County 68.1%

Wisconsin 60.5%

Average household size

persons per household

Oconto Falls

Oconto County

2.33

Wisconsin

2.33

Household & Family COMPOSITION

Households

Percentage of Oconto Falls population

	Oconto Falls	Oconto County	Wisconsin
Total households	1,451	16,811	2,479,480
Average houshold size	2	2.33	2.33
Family households	791	11,454	1,500,296
Average family size	2.63	2.75	2.95
Married couple family	499	9,408	1,161,326
Other families	292	2,046	338,970
Male householder	18	896	112,650
Female householder	274	1,150	226,320
Non-family households	660	5,357	979,184
One-person households	519	4,227	781,452
Male householder	263	2,301	373,428
Senior (65+) living alone	69	956	109,743
Female householder	256	1,926	408,024
Senior (65+) living alone	85	1,144	210,915
Other living arrangements	141	1,130	197,732

Housing Profile

Housing stock, ownership, rentals, and cost burdens

Total housing units

1,509

housing units

Oconto Falls 1,509

Oconto County 24,072

Wisconsin 2,778,572

Occupancy status

96.2% occupied

Occupied 96.2%

Vacant 3.8%

vacancy rate

Oconto Falls 3.8%

Oconto County 30.2%

Wisconsin 10.8%

Housing Characteristics

How the housing supply is structured and used

Types of Housing unit

63.5%

Single family houses

63.5%

Apartments in multi-unit structures

34.4%

Mobile homes

2.1%

Boat, RV, van, etc

Median Year Built

1969

Half of houses were built before 1969, and half after.

Historic ∙ 1939 or earlier

22.2%

Postwar & mid-century ∙ 1940 - 1969

29.5%

Late 20th century ∙ 1970 - 1999

38.3%

Modern ∙ 2000 or later

10%

Note: Median year built reflects occupied units only; distribution includes all units.

Housing Characteristics

Units, rooms & bedrooms

Physical characteristics of housing units

	Oconto Falls	Oconto County	Wisconsin
Rooms per unit
Median rooms	5.4	5.5	5.6
1–3 rooms	18.3%	11.9%	13.2%
4–6 rooms	42.1%	55.6%	52%
7+ rooms	39.6%	32.4%	34.9%
Bedrooms
No bedroom / studio	0%	1.3%	2.1%
1 bedroom	15%	5.7%	10%
2 bedrooms	25%	28.1%	27.8%
3 bedrooms	44.9%	48.6%	40%
4+ bedrooms	15.1%	16.3%	20.1%
At a glance
Median year built	1969	1982	1975
Total housing units	1,509	24,072	2,778,572

Occupancy Profile

Who is inside and how they use it

Homeownership

61.4% owners

Renter-occupied 38.6%

Owner-occupied 61.4%

homeownership rate

Oconto Falls 61.4%

Oconto County 85%

Wisconsin 67.8%

Average household size

2.33

Owner-occupied

1.48

Renter-occupied

owner-occupied average size

Oconto Falls 2.33

Oconto County 2.4

Wisconsin 2.49

Housing Characteristics

Occupied unit characteristics

Tenure, crowding, and utilities

	Oconto Falls	Oconto County	Wisconsin
Total occupied units	1,451	16,811	2,479,480
Year moved in
2020 or later	28.9%	16%	23.1%
2010 to 2019	40.6%	35.2%	38%
2000 to 2009	9.8%	21.9%	17.1%
1999 or earlier	20.7%	26.8%	21.8%
Occupants per room
1.00 or fewer	100%	98.6%	98.3%
1.01 to 1.50	0%	1%	1.2%
1.51 or more	0%	0.4%	0.5%
Vehicles availability
No vehicles	10.1%	3.4%	6.4%
1 vehicle	37.9%	23.5%	33%
2 vehicles	42.3%	40.3%	39.5%
3 or more vehicles	9.7%	32.8%	21.1%
House heating fuel used
Gas	72.2%	78.3%	76.6%
Electricity	20.2%	10.8%	17.8%
Solar	0%	0%	0.1%
Fuel oil, kerosene etc	0%	1.7%	1.4%
All other fuels	7.6%	8.8%	3.5%
No fuel used	0%	0.4%	0.6%
Selected characteristics
Lacking complete plumbing	0.4%	0.1%	0.4%
Lacking complete kitchen	0.4%	0.3%	0.8%
No telephone service available	1.4%	0.7%	0.8%

Housing Value

What owner-occupied units are worth

Median home value

$162,800

owner-occupied units

Median value(USD)

Oconto Falls

$162,800

Oconto County

$231,400

Wisconsin

$266,500

Housing Cost Burden

27.6%

of homeowners with a mortgage are cost-burdened

% Cost-Burdened Households

Owners with a mortgage

27.6%

Owners without a mortgage

11.3%

Renters

50.3%

Note: Households spending 30% or more of their income on housing costs are considered cost-burdened.

Financial characteristics

Property value and housing costs

Tenure, crowding, and utilities

	Oconto Falls	Oconto County	Wisconsin
Property value
Median Value	$162,800	$231,400	$266,500
Under $100,000	11.7%	13.6%	9.1%
$100,000 - $200,000	62%	28.4%	23%
$200,000 - $300,000	25%	23.9%	25.5%
$300,000 - $500,000	1.2%	25.5%	29.4%
$500,000 - $1,000,000	0%	7.4%	11.4%
$1,000,000 and more	0%	1.2%	1.7%
Owner-occupied households
With a mortgage	58.1%	56.3%	61.1%
Without a mortgage	41.9%	43.7%	38.9%
Median monthly owner costs
With a mortgage	$1,209	$1,452	$1,689
Without a mortgage	$589	$563	$659
Gross rent
Median rent	$687	$791	$1,087

Education Profile

How educated is the community and how education pays off

Adults with a college degree

25.8%

of adults 25+ with a bachelor's degree or higher

Oconto Falls 25.8%

Oconto County 18.9%

Wisconsin 33.4%

Adults without a high school diploma

8.9%

of adults (25+) without a high school diploma

Oconto Falls 8.9%

Oconto County 6.5%

Wisconsin 6.4%

School Enrollment

Who is enrolled in school and at what level

School enrollment

706

population (age 3+) enrolled in school

Nursery / Preschool

4.2%

K–12

85.1%

College / Undergraduate

8.9%

Graduate / Professional

1.7%

College-going rate (18-24 yr olds)

14.4%

of 18-24-year-olds in college or graduate school

Oconto Falls

14.4%

Oconto County

21.8%

Wisconsin

39.8%

Enrollment & school type

Enrollment levels, college-going rate, and public vs private school split

Population 3+ currently enrolled in a school

	Oconto Falls	Oconto County	Wisconsin
Total enrolled (age 3+)	706	7,227	1,356,381
Nursery / preschool	4.2%	5.3%	5.3%
K–12	85.1%	81.1%	69.3%
Kindergarten	9.9%	6.1%	5.5%
Elementary: Grades 1–4	5.8%	23.4%	20.2%
Elementary: Grades 5–8	38.7%	24.6%	21.3%
High School: Grades 9–12	30.7%	26.9%	22.3%
College or graduate school	10.6%	13.7%	25.3%
College, undergraduate	8.9%	11.5%	20.7%
Graduate, professional school	1.7%	2.2%	4.7%
College-going rate · 18-24 yr olds	14.4%	21.8%	39.8%
School type
Public school	98.7%	86.1%	82.4%
Private school	1.3%	13.9%	17.6%

Education Attainment by Level & Gender

What is the highest level of education completed among adults

Education attainment

2,114

population 25 years and over

Total adults (25+)

Less than 9th grade

9th-12th, no diploma

7.9%

HS graduate

31.5%

Some college no degree

22.6%

Associates degree

11.2%

Bachelors degree

19.3%

Graduate or professional degree

6.5%

Attainment by gender

Male vs Female

Adults (25+) · Share within each education level

% male · % female

Less than 9th grade

59.1% · 40.9%

9th-12th, no diploma

46.7% · 53.3%

HS graduate

58.4% · 41.6%

Some college no degree

39.6% · 60.4%

Associates degree

30% · 70%

Bachelors degree

44.4% · 55.6%

Graduate or professional degree

41.6% · 58.4%

Educational Attainment Overview

Distribution and key education attainment rates for adults (25+)

Highest credential completed · adults 25+

	Oconto Falls	Oconto County	Wisconsin
Population (25+)	2,114	29,450	4,099,973
Less than 9th grade	1%	1.5%	2.3%
9th–12th, no diploma	7.9%	5%	4.1%
High school diploma or GED	31.5%	39.4%	29.4%
Some college, no degree	22.6%	19.7%	19.5%
Associate's degree	11.2%	15.5%	11.3%
Bachelor's degree or higher	25.8%	18.9%	33.4%
Bachelor's degree	19.3%	13.6%	22%
Graduate or professional	6.5%	5.3%	11.4%
High School or higher	91.1%	93.5%	93.6%

Earnings by education level

percentage as applicable

Median Earnings

$48,267

Median earnings for adults 25+, by level

Less than HS graduate

$45,291

HS graduate

$48,906

Some college or associates

$44,638

Bachelors degree

$54,063

Graduate or professional degree

$80,539

Poverty Rate

for ages 25+, with bachelors degree or higher

Less than HS graduate

46.7%

HS graduate

15.8%

Some college or associates

12.9%

Bachelors degree or higher

Outcomes by Education Level

Earnings and poverty rates across education levels (25+)

Adults 25+

	Oconto Falls	Oconto County	Wisconsin
Median earnings
Population 25+, with earnings	$48,267	$52,262	$53,060
Less than high school graduate	$45,291	$39,922	$36,585
High school graduate (includes equivalency)	$48,906	$45,993	$42,367
Some college or associate's degree	$44,638	$53,139	$49,438
Bachelor's degree	$54,063	$62,275	$66,239
Graduate or professional degree	$80,539	$78,016	$79,916
Poverty rates
Less than high school graduate	46.7%	20.1%	22.6%
High school graduate (includes equivalency)	15.8%	10.9%	12.2%
Some college or associate's degree	12.9%	6.2%	7.9%
Bachelor's degree or higher	0%	2.3%	3.7%

Insights for Oconto Falls, by topic

Income By year By race By age By gender

Population By year By race By age By gender

About Neilsberg Research

Neilsberg Research team are data scientists with expertise in processing, analysis and visualization of big data helping small businesses make right decisions.

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