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Watauga County, North Carolina
Key Indicators
A quick look at key numbers
Population
55,123
Source: U.S. Census Bureau American Community Survey (ACS) 2020-2024 5-Year Estimates
Median Age
31.4
years ∙ half population younger than 31.4, half older
Diversity Index
21.2%
chance two random people differ in race and ethnicity
Nativity
3.5%
foreign-born population
Geographic Context
Location, size, and surroundings
Demographics & Living
Who lives here, how households are formed, and community composition
Population Composition
Key characteristics of the population
Sex Distribution
49.9%
male
Male
49.9%
Female
50.1%
males per 100 females
Watauga County
99.5
North Carolina
95.6
United States
98
Nativity
3.5%
foreign-born population
% Foreign-born
Watauga County
3.5%
North Carolina
9.1%
United States
14.1%
Age Distribution
How the population is spread across age groups
Median Age
31.4
years ∙ half population younger than 31.4, half older
Dependency ratio
41.3
dependents per 100 working-age adults
Watauga County
41.3
North Carolina
63.8
United States
64.4
AGE DISTRIBUTION
Distribution of age group
Median age
| Watauga County | North Carolina | United States | |
|---|---|---|---|
| Age Group | |||
| Children (Under 18) | 12.1% | 21.8% | 22% |
| Working age (18-64) | 70.8% | 61% | 60.8% |
| Senior (65+) | 17.1% | 17.2% | 17.2% |
| Dependency ratio | |||
| Total dependency ratio | 41.3 | 63.8 | 64.4 |
| Child dependency ratio | 17.1 | 35.6 | 36.1 |
| Old-age dependency ratio | 24.2 | 28.2 | 28.3 |
Racial & Ethnic Composition
Racial and ethnic makeup and how it compares
Race & Ethnicity
Note: White, Black, and Asian refer to individuals belonging to a single race and not of Hispanic origin. Hispanics may be of any race.
Diversity Index
21.2%
chance two random people differ in race and ethnicity
Watauga County
21.2%
North Carolina
58.4%
United States
61.4%
Note: The Diversity Index (DI), based on the Blau Index, measures the probability that two randomly selected individuals differ in race and ethnicity. Values range from 0 (no diversity) to 1 (high diversity) and are shown as percentages.
RACIAL & ETHNIC COMPOSITION
Race & Ethnicity
Percentage of Watauga County population
| Watauga County | North Carolina | United States | |
|---|---|---|---|
| Hispanic or Latino | 6.2% | 11.3% | 19.3% |
| Mexican | 3.2% | 5.6% | 11.3% |
| Puerto Rican | 0.6% | 1.3% | 1.8% |
| Cuban | 0.4% | 0.3% | 0.8% |
| Other Hispanic / Latino | 1.9% | 4.1% | 5.5% |
| Not Hispanic or Latino | 93.8% | 88.7% | 80.7% |
| One race | 91.1% | 84.6% | 76.4% |
| White | 88.5% | 60% | 57.4% |
| Black or African American | 1.6% | 20% | 11.9% |
| American Indian and Alaska Native | 0.1% | 0.8% | 0.5% |
| Asian | 0.9% | 3.3% | 5.9% |
| Native Hawaiian and Other Pacific Islander | 0% | 0.1% | 0.2% |
| Some Other Race | 0.1% | 0.5% | 0.6% |
| Two or more races (Multiracial) | 2.7% | 4.1% | 4.3% |
Household & Families Composition
Household size, type, and family structure
Household structure
51.1%
family
Family
51.1%
Non family
48.9%
% family households
Watauga County
51.1%
North Carolina
64.3%
United States
64.2%
Average household size
2.29
persons per household
Household & Family COMPOSITION
Households
Percentage of Watauga County population
| Watauga County | North Carolina | United States | |
|---|---|---|---|
| Total households | 21,198 | 4,282,345 | 129,227,496 |
| Average houshold size | 2.29 | 2.44 | 2.53 |
| Family households | 10,839 | 2,753,022 | 82,990,528 |
| Average family size | 2.8 | 3.03 | 3.14 |
| Married couple family | 8,812 | 2,021,951 | 60,637,388 |
| Other families | 2,027 | 731,071 | 22,353,140 |
| Male householder | 656 | 195,051 | 6,572,819 |
| Female householder | 1,371 | 536,020 | 15,780,321 |
| Non-family households | 10,359 | 1,529,323 | 46,236,968 |
| One-person households | 6,667 | 1,258,822 | 37,140,836 |
| Male householder | 3,019 | 544,050 | 16,871,444 |
| Senior (65+) living alone | 1,059 | 160,332 | 5,225,110 |
| Female householder | 3,648 | 714,772 | 20,269,392 |
| Senior (65+) living alone | 1,325 | 342,051 | 10,089,070 |
| Other living arrangements | 3,692 | 270,501 | 9,096,132 |
Housing Profile
Housing stock, ownership, rentals, and cost burdens
Total housing units
33,355
housing units
Watauga County
33,355
North Carolina
4,895,668
United States
143,775,355
Occupancy status
63.6%
occupied
Occupied
63.6%
Vacant
36.4%
vacancy rate
Watauga County
36.4%
North Carolina
12.5%
United States
10.1%
Housing Characteristics
How the housing supply is structured and used
Types of Housing unit
65.9%
Single family houses
Median Year Built
1988
Half of houses were built before 1988, and half after.
Note: Median year built reflects occupied units only; distribution includes all units.
Housing Characteristics
Units, rooms & bedrooms
Physical characteristics of housing units
| Watauga County | North Carolina | United States | |
|---|---|---|---|
| Rooms per unit | |||
| Median rooms | 5.4 | 5.6 | 5.5 |
| 1–3 rooms | 14% | 11.4% | 15.1% |
| 4–6 rooms | 54.3% | 54.9% | 51.6% |
| 7+ rooms | 31.8% | 33.6% | 33.4% |
| Bedrooms | |||
| No bedroom / studio | 2.4% | 1.9% | 2.9% |
| 1 bedroom | 8.5% | 7.1% | 10.9% |
| 2 bedrooms | 28.7% | 23.8% | 25% |
| 3 bedrooms | 41.3% | 46.2% | 38.7% |
| 4+ bedrooms | 19.1% | 21% | 22.4% |
| At a glance | |||
| Median year built | 1988 | 1992 | 1981 |
| Total housing units | 33,355 | 4,895,668 | 143,775,355 |
Occupancy Profile
Who is inside and how they use it
Homeownership
62.1%
owners
Renter-occupied
37.9%
Owner-occupied
62.1%
homeownership rate
Watauga County
62.1%
North Carolina
66.6%
United States
65.2%
Average household size
2.31
Owner-occupied
2.25
Renter-occupied
owner-occupied average size
Watauga County
2.31
North Carolina
2.54
United States
2.64
Housing Characteristics
Occupied unit characteristics
Tenure, crowding, and utilities
| Watauga County | North Carolina | United States | |
|---|---|---|---|
| Total occupied units | 21,198 | 4,282,345 | 129,227,496 |
| Year moved in | |||
| 2020 or later | 32.7% | 26.2% | 24.8% |
| 2010 to 2019 | 33.4% | 39.2% | 39.6% |
| 2000 to 2009 | 14% | 16.2% | 16.4% |
| 1999 or earlier | 19.9% | 18.5% | 19.1% |
| Occupants per room | |||
| 1.00 or fewer | 98.6% | 97.8% | 96.6% |
| 1.01 to 1.50 | 1% | 1.5% | 2.2% |
| 1.51 or more | 0.4% | 0.7% | 1.2% |
| Vehicles availability | |||
| No vehicles | 4.4% | 5.3% | 8.4% |
| 1 vehicle | 32% | 31.4% | 33.1% |
| 2 vehicles | 39% | 38% | 36.6% |
| 3 or more vehicles | 24.7% | 25.2% | 21.9% |
| House heating fuel used | |||
| Gas | 24.5% | 30.5% | 51.4% |
| Electricity | 55.1% | 65.5% | 41.3% |
| Solar | 0.2% | 0.1% | 0.3% |
| Fuel oil, kerosene etc | 15.1% | 2% | 3.9% |
| All other fuels | 4.9% | 1.3% | 2% |
| No fuel used | 0.3% | 0.7% | 1.2% |
| Selected characteristics | |||
| Lacking complete plumbing | 0.8% | 0.3% | 0.4% |
| Lacking complete kitchen | 0.9% | 0.6% | 0.8% |
| No telephone service available | 1.6% | 0.8% | 0.9% |
Housing Value
What owner-occupied units are worth
Median home value
$358,900
owner-occupied units
Housing Cost Burden
32.2%
of homeowners with a mortgage are cost-burdened
Note: Households spending 30% or more of their income on housing costs are considered cost-burdened.
Financial characteristics
Property value and housing costs
Tenure, crowding, and utilities
| Watauga County | North Carolina | United States | |
|---|---|---|---|
| Property value | |||
| Median Value | $358,900 | $288,900 | $332,700 |
| Under $100,000 | 9.6% | 12.7% | 11.4% |
| $100,000 - $200,000 | 11% | 18.9% | 15.8% |
| $200,000 - $300,000 | 18.7% | 20.5% | 17.8% |
| $300,000 - $500,000 | 32.6% | 28.3% | 26.9% |
| $500,000 - $1,000,000 | 21.7% | 16.3% | 20.9% |
| $1,000,000 and more | 6.2% | 3.3% | 7.1% |
| Owner-occupied households | |||
| With a mortgage | 50.7% | 61.3% | 60.6% |
| Without a mortgage | 49.3% | 38.7% | 39.4% |
| Median monthly owner costs | |||
| With a mortgage | $1,668 | $1,631 | $1,963 |
| Without a mortgage | $449 | $490 | $638 |
| Gross rent | |||
| Median rent | $1,127 | $1,228 | $1,413 |
Education Profile
How educated is the community and how education pays off
Adults with a college degree
48.1%
of adults 25+ with a bachelor's degree or higher
Watauga County
48.1%
North Carolina
35.7%
United States
35.7%
Adults without a high school diploma
7.3%
of adults (25+) without a high school diploma
Watauga County
7.3%
North Carolina
9.9%
United States
10.4%
School Enrollment
Who is enrolled in school and at what level
School enrollment
21,734
population (age 3+) enrolled in school
College-going rate (18-24 yr olds)
85.4%
of 18-24-year-olds in college or graduate school
Enrollment & school type
Enrollment levels, college-going rate, and public vs private school split
Population 3+ currently enrolled in a school
| Watauga County | North Carolina | United States | |
|---|---|---|---|
| Total enrolled (age 3+) | 21,734 | 2,530,102 | 80,089,790 |
| Nursery / preschool | 1.6% | 5.3% | 5.7% |
| K–12 | 23.3% | 67.4% | 67.6% |
| Kindergarten | 1.9% | 4.9% | 5% |
| Elementary: Grades 1–4 | 7.4% | 20% | 19.8% |
| Elementary: Grades 5–8 | 6.4% | 21% | 21% |
| High School: Grades 9–12 | 7.6% | 21.5% | 21.7% |
| College or graduate school | 75.1% | 27.3% | 26.7% |
| College, undergraduate | 68.3% | 21.7% | 21% |
| Graduate, professional school | 6.8% | 5.6% | 5.8% |
| College-going rate · 18-24 yr olds | 85.4% | 39.3% | 40.9% |
| School type | |||
| Public school | 92.6% | 82.3% | 82% |
| Private school | 7.4% | 17.7% | 18% |
Education Attainment by Level & Gender
What is the highest level of education completed among adults
Education attainment
31,109
population 25 years and over
Attainment by gender
Male vs Female
Adults (25+) · Share within each education level
Educational Attainment Overview
Distribution and key education attainment rates for adults (25+)
Highest credential completed · adults 25+
| Watauga County | North Carolina | United States | |
|---|---|---|---|
| Population (25+) | 31,109 | 7,380,330 | 230,807,303 |
| Less than 9th grade | 2.6% | 3.9% | 4.7% |
| 9th–12th, no diploma | 4.7% | 6% | 5.7% |
| High school diploma or GED | 20.8% | 24.8% | 26% |
| Some college, no degree | 16.6% | 19.6% | 19.1% |
| Associate's degree | 7.1% | 10.1% | 8.8% |
| Bachelor's degree or higher | 48.1% | 35.7% | 35.7% |
| Bachelor's degree | 26.3% | 22.2% | 21.6% |
| Graduate or professional | 21.7% | 13.5% | 14.1% |
| High School or higher | 92.6% | 90.1% | 89.6% |
Earnings by education level
percentage as applicable
Median Earnings
$40,800
Median earnings for adults 25+, by level
Poverty Rate
8.2%
for ages 25+, with bachelors degree or higher
Outcomes by Education Level
Earnings and poverty rates across education levels (25+)
Adults 25+
| Watauga County | North Carolina | United States | |
|---|---|---|---|
| Median earnings | |||
| Population 25+, with earnings | $40,800 | $49,275 | $52,696 |
| Less than high school graduate | $27,428 | $31,234 | $32,485 |
| High school graduate (includes equivalency) | $27,193 | $37,346 | $40,153 |
| Some college or associate's degree | $31,164 | $43,525 | $47,260 |
| Bachelor's degree | $45,170 | $64,395 | $70,044 |
| Graduate or professional degree | $71,738 | $80,986 | $90,720 |
| Poverty rates | |||
| Less than high school graduate | 20.7% | 26.6% | 24.2% |
| High school graduate (includes equivalency) | 15.2% | 15.2% | 14.4% |
| Some college or associate's degree | 14.6% | 10% | 9.8% |
| Bachelor's degree or higher | 8.2% | 4.2% | 4.5% |
About Neilsberg Research
Neilsberg Research team are data scientists with expertise in processing, analysis and visualization of big data helping small businesses make right decisions.
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